Winning Black Friday in the Age of AI Search

Black Friday is more than a shopping holiday—it’s a high-stakes opportunity to drive serious revenue and long-term customer growth. But to cut through the noise in traditional search and new AI-powered engines, your search strategy needs to be locked, loaded, and laser-focused.

Join us for an expert-led webinar where we’ll walk you through a proven roadmap to help you win before, during, and after the Black Friday surge by mastering both traditional SEO and the new realities of AI search—featuring best practices and real-world strategies from industry leader Sonos. Whether you're fine-tuning your content or fortifying your site performance, we’ll arm you with the strategies that matter most.

What you’ll learn:

• Build a results-driven, future-proof Black Friday strategy: Pinpoint the key actions that will drive organic visibility—and sales—across traditional and AI-driven search results.
• Create content that converts: Optimize existing pages and craft new offers that align with how your customers search and discover in the age of AI.
• Technical SEO essentials: Ensure your site is fast, mobile-optimized, and ready for high-volume traffic.
• Pre-Black Friday prep: Implement early optimizations that give you an edge when it counts.
• Live event tactics: Learn how to track performance in real time and pivot quickly to seize opportunities.
• Post-event analysis: Turn performance data into actionable insights to fuel future campaigns.

Meet your speakers:

Nick Gallagher, Sr. SEO Strategy Director at Conductor, teams up with guest speaker Aleks Merkovich, Sr. SEO & Affiliate Manager at Sonos, to share real-world tips and strategies that deliver results.

Don’t leave your Black Friday performance to chance. Get ahead of the curve with a search strategy that’s built for the AI era.

Secure your spot today!